{"id":685,"date":"2025-05-30T14:31:53","date_gmt":"2025-05-30T17:31:53","guid":{"rendered":"https:\/\/sites.pucpr.br\/summerinstitute\/?post_type=disciplina&#038;p=685"},"modified":"2026-03-10T16:29:06","modified_gmt":"2026-03-10T19:29:06","slug":"her-direction","status":"publish","type":"disciplina","link":"https:\/\/sites.pucpr.br\/summerinstitute\/en\/disciplina\/her-direction\/","title":{"rendered":"Her Direction"},"content":{"rendered":"<p>The program <strong>Her Direction<\/strong> is an exclusive immersion for women leaders who aim to develop and strengthen leadership, communication, purpose, and personal branding skills, integrating the current business landscape with Italian culture. The program includes diagnostic, preparation, and application phases, promoting self\u2011knowledge as well as personal and professional growth.<\/p>\n<p>&nbsp;<\/p>\n<p>Main themes:<\/p>\n<ul>\n<li>Current market and corporate landscape, with a focus on the role of women leaders.<\/li>\n<li>Communication tools and leadership skill development.<\/li>\n<li>Development of future goals.<\/li>\n<li>Definition of personal and professional objectives using the tools and self\u2011knowledge acquired.<\/li>\n<li>Building personal branding with a focus on image and leadership positioning.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Technical visits:<\/p>\n<ul>\n<li>Casato Prime Donne Winery in Montalcino: it stands out as one of the first Italian wineries to be managed exclusively by women. The visit includes the aging cellar, the production area, lunch, and a tasting of two wines (one of which is a Brunello).<\/li>\n<li>Galleria degli Uffizi: it houses some of the most important works of the Renaissance, including paintings by masters such as Leonardo da Vinci, Michelangelo, and Botticelli.<\/li>\n<li>Galleria Accademia: displays Renaissance masterpieces and is especially famous for Michelangelo\u2019s sculpture David.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"featured_media":0,"template":"","categories":[7],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Her Direction - Summer Institute - PUCPR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sites.pucpr.br\/summerinstitute\/en\/disciplina\/her-direction\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Her Direction - Summer Institute - PUCPR\" \/>\n<meta property=\"og:description\" content=\"O programa Her Direction \u00e9 uma imers\u00e3o exclusiva para mulheres l\u00edderes que visam desenvolver e fortalecer habilidades de lideran\u00e7a, comunica\u00e7\u00e3o, prop\u00f3sito e marca pessoal, integrando o cen\u00e1rio atual dos neg\u00f3cios com a cultura italiana. 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